Published Research

World Leaders in Skin Microbiome Biodiversity Research

Meta Analysis of Skin Microbiome

Meta Analysis of Skin Microbiome: New Link between Skin Microbiota Diversity and Skin Health with Proposal to Use This as a Future Mechanism to Determine Whether Cosmetic Products Damage the Skin.


The Role of Every-Day Cosmetics in Altering the Skin Microbiome

The Role of Every-Day Cosmetics in Altering the Skin Microbiome: A Study Using Biodiversity


Transepidermal Water Loss and Microbial Biodiversity on the Skin?

Is There a Relationship between Transepidermal Water Loss and Microbial Biodiversity on the Skin?


Skin health trials of everyday cosmetics
Medical University of Graz, 2018

Following their groundbreaking 2017 discovery of the ‘first ever mechanism for measuring skin health‘ (ref: Why’s Biodiversity so important?), JooMo have formed a partnership with the Medical University of Graz.

Trials were conducted to compare the effect on skin health of a leading ‘Synthetic’ brand and a so-called ‘Natural’ brand against JooMo.

Two primary measures of skin health were used: the effect each product had on skin’s microbiome biodiversity, and the effect they had on the skin’s moisture retention..

In 2018 the full results were published in the ground-breaking peer reviewed paper The Role of Every-Day Cosmetics in Altering the Skin Microbiome: A Study Using Biodiversity

Two extraordinary findings were revealed:

#1. JooMo significantly increases your skin's natural biodiversity, and as a result, skin health in 2 Weeks.

Within just 2 weeks, the participants using JooMo saw a 66% increase in their skin's microbial biodiversity, compared to 3.5% (Leading Synthetic Brand) and 14.2% (Leading 'Natural' Brand).

The trials show how high street cosmetics appear to maintain the depleted western microbiome, while third wave microbiome friendly products like JooMo greatly increase skin microbiome biodiversity (biodiversity being the definitive measure of skin health).

#2. JooMo showed more moisture retention than the other leading multinational brands, which showed significant water loss.

Everyday cosmetics were also shown to greatly de-moisturise the skin, a key reason why skin becomes damaged.

Again by contrast, third wave technology in JooMo meant that it was the only product to maintain skin moisture.

The Skin Microbiome unleashed!
2019 Research Update

For the first time, clinical trials have shown how regular use of everyday cosmetics damages the skin, repressing the microbiome and de-moisturising the skin. Working in partnership with the Medical University of Graz, UK skin health pioneers JooMo are involved in an ongoing study to determine whether everyday cosmetics really are behind the enormous rise in skin allergy problems in the western world.

The results clearly show that existing ‘Synthetic’ and so-called ‘Natural’ products (that in reality normally contain many synthetic ingredients) are probably a major contributing risk factor in the depleted biodiversity we see in Western skin.

The University of Graz trials also illustrate how JooMo leads the way in Third Wave Cosmetics by enhancing the skin microbiome. A good rule of thumb is a healthy microbiome is a diverse microbiome, containing a wide variety of different species living all over our bodies.

It is a bit like a rainforest: you might have a very nice fern that is very happy but if that is the only thing in your rainforest and you don’t have a diversity it is not going to be good [for the] soil.

...it’s having the right community of bacteria that are working together and together producing the right chemicals for your body.
Prof. Tim Spector
Professor of genetic epidemiology, King’s College London
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